E-Commerce Platform

A high-growth fashion retailer faced severe revenue loss due to performance bottlenecks in their legacy Magento architecture. Slow load times (4s+) were causing a 70% cart abandonment rate during peak traffic.

Re-platform the e-commerce ecosystem to a headless architecture capable of sub-second load times and handling 10x traffic spikes without degradation.

We engineered a headless solution using Next.js and a custom Node.js middleware layer. We implemented aggressive edge caching with Redis and optimized global content delivery. The architecture was designed to decouple the frontend from the backend for independent scaling.

The new platform launched with 0.8s load times, directly correlating to a 150% increase in conversion rates. The system successfully handled 50k concurrent users during Black Friday with zero downtime, protecting millions in revenue.